ShoutIT

"After a four year continuous engagement with our PR agency, the productivity of the working relationship required evaluation and change. Sarah employed her experience and strong skills in PR strategy development to assist Computerlinks. As a result of consultative meetings, changes to the contract, service level agreement and operational procedures were made. This re-alignment process was instigated, steered and overseen by Sarah and had a significant positive impact. Subsequent, press coverage and both internal and agency media relations reached an unprecedented high.

Sarah brought to the table a reputable agency background and very strong client side experience. It was evident from the first day of working with Sarah that she has extensive industry knowledge and a keen ability to apply this in a strategic, engaging and compelling manner. While Sarah excels during the consultative phase she is equally strong in execution. I have worked in the industry for 15 years and it is rare to see such written flair and ability to bring topics, less topical, to life. Sarah has very good interpersonal skills and it was a pleasure to work with her. I am confident that Sarah would bring significant and added value to any new or existing IT PR engagement." Peter McEvoy, Corporate Marketing Manager, COMPUTERLINKS

"Sophos enlisted the support of Sarah Hughes in April 2008 as a consultant to carry out a mid market benchmarking project to improve our engagement with this influential buying community. We chose to work with Sarah given her extensive knowledge of the mid market segment, her progressive approach and the instant rapport she developed with our in-house marketing and PR team. Her strategic input has given us great insight into what Sophos must do to drive growth in the mid market and we look forward to engaging Sarah’s expertise, and that of ShoutIT Communications, on future projects." Petra Merne, Head of UK Marketing, Sophos